Post by: King Siu, Communications Coordinator, PMAC

Words always sound more persuasive when they are said with a British accent, and perhaps that will be one of the secrets of our presenter Simon Brown, Executive Vice-President, PMMS Consulting Group (North America) Inc., who has a British accent and led a session on the five methods of persuasion. 

So speaking in a British accent wasn’t one of Simon’s methods of persuasion, but these were:

1) Emotion – cheapest and simplest way to get people to do what you want.
2) Logic – give them simple reasons to do what you want.
3) Threats – risky because they can damage relationships.
4) Bargain – when dealing with multiple items, don’t be too quick to reveal your position and always accept anything that’s offered.
5) Compromise – don’t always go for the 50/50 compromise, and research shows that the first person to make a concession usually loses.

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